Focus the spotlight on your product.

Get targeted engagement and meaningful feedback from verified MDs.

For businesses selling to family MDs, it’s incredibly difficult to get even a few moments of a doctor’s attention.

And it’s even hard to get meaningful feedback from these potential customers.

This is where spotlightMD shines.

How it works

spotlightMD shares a 1-minute video of your product with verified family MDs

after viewing the video, MDs answer two custom questions crafted by your team, providing valuable input on your product

MDs are compensated for their time

Focused engagement

Lock in one minute of MD attention to share your key message.

Highly targeted campaigns

Your marketing is shared directly with your target audience.

Meaningful feedback and leads

Learn from your MD audience to help inform your product and sales, and follow-up on qualified leads.

Flexible targeting

For each campaign, opt to reach out to a unique set of MDs, or opt for the same MDs — to re-emphasize your messaging.

Pick your campaign size

Right-size your marketing by choosing the number of MDs to target for a given campaign.

Predictable cost

Simple pricing — pay per unique engaged MD.

All types of organizations interested in getting MD attention work with spotlightMD. This includes companies selling clinical tools or technology products; educational opportunities/CME and conferences; start-ups seeking feedback or initial validation; regions seeking locums; professional services providers, clinical groups and associations, public health agencies, and more.
spotlightMD currently doesn’t focus on products or services that directly influence care decisions for individual patients.
spotlightMD currently works with family physicians in Ontario.
MDs earn points for engaging with content and providing expert feedback, and these points can then be redeemed.

Reach out for more information or to schedule a 15-minute call to discuss your next marketing campaign.